Safitri, T. and Haryanti, D.S. 2023. THE PENGARUH BRAND IMAGE, BRAND TRUST DAN CELEBRITY ENDORSEMENT TERHADAP PURCHASE INTENTION PADA PELANGGAN SHAMPO CLEAR DI JAKARTA. E-Jurnal Manajemen Trisakti School of Management (TSM). 3, 3 (Sep. 2023), 17-32. DOI:https://doi.org/10.34208/ejmtsm.v3i3.2162.