PERAN BRAND IMAGE, TRUST DAN AWARENESS TERHADAP BEHAVIORAL INTENTION MELALUI BRAND PREFERENCE, CUSTOMER PERCEIVED VALUE DAN SATISFACTION. Jurnal Bisnis dan Akuntansi, [S. l.], v. 13, n. 2, p. 81 – 92, 2018. DOI: 10.34208/jba.v13i2.161. Disponível em: https://jurnaltsm.id/index.php/JBA/article/view/161. Acesso em: 8 jun. 2025.