PENGARUH CELEBRITY ENDORSER’S CREDIBILITY TERHADAP SELF-BRAND CONNECTION DAN BRAND EVALUATION. Jurnal Bisnis dan Akuntansi, [S. l.], v. 19, n. 2, p. 271–284, 2018. DOI: 10.34208/jba.v19i2.279. Disponível em: https://jurnaltsm.id/index.php/JBA/article/view/279. Acesso em: 2 jun. 2026.