HERMAWAN, ASEP. “STANDARDISASI VS ADAPTASI BAURAN PEMASARAN GLOBAL PERUSAHAAN MULTINASIONAL”. Jurnal Bisnis dan Akuntansi 1, no. 1 (November 27, 2018): 56-63. Accessed November 18, 2024. https://jurnaltsm.id/index.php/JBA/article/view/358.