SALES PROMOTION, LIVE STREAMING, SUBJECTIVE NORM TERHADAP IMPULSIVE BUYING DENGAN PAYLATER SEBAGAI VARIABEL MODERASI. JBA [Internet]. 2023 Dec. 27 [cited 2025 Jul. 3];25(2):413-28. Available from: https://jurnaltsm.id/index.php/JBA/article/view/2208